29 December – 5 January Marketing and ScholComms news round up
Hubspot shares how you can harness search engine marketing in 2024. The Scholarly Kitchen shares its highlights from 2023 in a blog post.
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THE INTERNATIONAL BUNCH BLOG
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Megan Taylor
Jan 43 min read
Be empowered in 2024 – inspiring meaningful support for the scholarly communications industry
What good is an idea if it can't be shared? Discover how our vision and mission statement shapes how we'll support you in 2024.
Emma James
Dec 29, 20232 min read
22 - 29 December Marketing and ScholComms news round up
The LSE Impact Blog explores generative AI's impact in higher education. Hubspot shares some new data on the main types of AI content.
Emma James
Dec 22, 20232 min read
15 – 22 December Marketing and ScholComms news round up
The Scholarly Kitchen shares more about the SSP's social media survey. 63% of people aren't prepared for cookie changes in 2024.
Emma James
Dec 20, 20233 min read
Another year, another lesson: what have we learned in 2023? Our year in review
Another year is over, and 2024 is just on the horizon. What have we learned in 2023? Discover what we've been up to this year.
Emma James
Dec 15, 20232 min read
8 – 15 December Marketing and ScholComms news round up
Wiley shares a whitepaper exploring publication manipulation at a large scale; STM has released new guidelines on the use of generative AI.
Emma James
Dec 11, 20235 min read
Key scholarly publishing terms: a beginner's guide
Discover our helpful list of scholarly publishing terms to stay updated with industry terminology and elevate your knowledge.
Emma James
Dec 8, 20232 min read
1 – 8 December Marketing and ScholComms news round up
Be inspired and keep up to date. Explore our marketing and schoolrooms news from the past week.
Rowan Pierce
Dec 5, 20234 min read
Top tips for creating accessible content
How can you make your content more accessible? Discover our top tips for making your content accessible and inclusive to your audience.
Emma James
Dec 1, 20232 min read
22 November – 1 December Marketing and ScholComms news round up
The Open Science Charter has been launched by the Frontiers Research Foundation. Writefull has been acquired by digital science.
Megan Taylor
Nov 29, 20234 min read
Understanding and combatting false research – how AI features in the fight against papermills
Join us to learn how paper mills are utilizing language models and what is being done to combat this.
Emma James
Nov 22, 20232 min read
3 - 22 November Marketing and ScholComms news round up
Bing has recently implemented AI to help write custom search snippets; Jisc is hosting a webinar to explore AI in libraries.
Emma James
Nov 21, 20231 min read
The International Bunch team explore the sea and sights of Swansea
Discover more about our fun team trip to Swansea, Wales.
Megan Taylor
Nov 9, 20235 min read
Measuring the ROI of events: a beginner's guide
How can you measure the ROI of your events? Discover insights from our Director of Content and Research, Megan Taylor.
Emma James
Nov 3, 20232 min read
27 October – 3 November Marketing and ScholComms news round up
Discover news from the past week, including consumer statistics, top tips and more in this week's round up.
Megan Taylor
Nov 2, 20232 min read
Rowan Pierce joins The International Bunch
Learn more about the newest member of The International Bunch team, our Copyeditor and Sensitivity Specialist, Rowan.
Megan Taylor
Oct 30, 20233 min read
Marketing an academic journal – quick top tips for new or small presses
How can you best market your academic journal? A whirlwind tour of our top tips for new and small presses.
Megan Taylor
Oct 27, 20232 min read
20 - 27 October Marketing and ScholComms news round up
Keep up to date with this week's round-up of the latest news in marketing and scholarly communications.
Megan Taylor
Oct 23, 20234 min read
Busting open access publishing myths for Open Access Week 2023: discover the truth about OA
What are some of the biggest misconceptions in open access? Join us for OA Week as we run through our top ten myths about open access.
Emma James
Oct 20, 20232 min read
13 - 20 October Marketing and ScholComms news round up
Nationwide shares more information about its rebrand. Springer Nature has introduced a new AI-powered writing assistant.
Megan Taylor
Oct 16, 20233 min read
A green revolution – discover the companies pioneering sustainability in marketing
Discover a marketing green revolution - what are companies doing to build a more sustainable future?
Emma James
Oct 13, 20232 min read
6 – 13 October Marketing and ScholComms news round up
DOAJ has introduced new models to support libraries in ensuring sustainable open access. New security updates are released for Wordpress.
Emma James
Oct 10, 20236 min read
Speaking up for mental health – the power of sharing your story for mental health in publishing
Sharing your story is powerful. Discover how just one conversation can make a major difference when it comes to mental health.
Emma James
Oct 6, 20232 min read
29 September - 6 October Marketing and ScholComms news round up
Google has released its newest core algorithm update, IFLA has cancelled its plans to hold the 2024 conference in Dubai.
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