What was hot in May 2024? A look back at the latest marketing and scholcomms news
Join me in looking back at what was hot in May 2024 in scholarly communications and marketing.
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THE INTERNATIONAL BUNCH BLOG
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Lou Peck
- May 14
- 6 min
Stay relevant while living in a post-digital world
How does a brand continue to engage and position itself to such a diverse use base in a post-digital world?
Emma James
- May 10
- 3 min
What was hot in April 2024? A look back at the latest marketing and scholcomms news
Join me in looking back at what was hot in April 2024 in marketing and scholarly communications.
Megan Taylor
- Apr 10
- 3 min
What was hot in March 2024? A look back at the latest news
AI fish, the latest influencer marketing stats from India, and much more. Discover the latest in marketing and scholarly communications.
Christina Emery
- Mar 18
- 6 min
A day in the life of a marketer: Christina Emery
Learn from the experts. Discover the people behind marketing in our industry: Christina Emery.
Emma James
- Mar 11
- 6 min
Celebrating International Women’s Day from across our industry
Join some of the great women in our industry as they share top tips and advice this International Women's Day.
Emma James
- Mar 7
- 5 min
What was hot in February 2024? A look back at the latest news
What's on the 2024 journal Early Warning List? What are the biggest marketing team skill gaps? Discover the answers in our round up.
Emma James
- Feb 29
- 6 min
The ethics of market segmentation
Is market segmentation ethical? What should marketers consider? Discover insights on the ethics of market segmentation with Tamilore Adeoye.
Megan Taylor
- Feb 13
- 4 min
What was hot in January 2024? A look back at the latest news
Discover January's top news in scholarly communications, marketing and throughout the research community in our first monthly round up.
Emma James
- Jan 26
- 2 min
12 - 26 January Marketing and ScholComms news round up
United2Act has released its Consensus Statement in the fight against papermills. Jisc has released some new resources.
Emma James
- Jan 12
- 2 min
5 – 12 January Marketing and ScholComms news round up
OpenAI has announced ChatGPT Team, a collaborative workspace made to improve worker productivity; 5% of consumers worry about fake reviews.
Emma James
- Jan 11
- 5 min
Elevate your marketing with our top 5 2024 marketing trends
Stay ahead of your marketing game this year - discover our top 5 2024 marketing trends you need to know.
Emma James
- Jan 5
- 1 min
29 December – 5 January Marketing and ScholComms news round up
Hubspot shares how you can harness search engine marketing in 2024. The Scholarly Kitchen shares its highlights from 2023 in a blog post.
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Megan Taylor
- Jan 4
- 3 min
Be empowered in 2024 – inspiring meaningful support for the scholarly communications industry
What good is an idea if it can't be shared? Discover how our vision and mission statement shapes how we'll support you in 2024.
Emma James
- Dec 29, 2023
- 2 min
22 - 29 December Marketing and ScholComms news round up
The LSE Impact Blog explores generative AI's impact in higher education. Hubspot shares some new data on the main types of AI content.
Emma James
- Dec 22, 2023
- 2 min
15 – 22 December Marketing and ScholComms news round up
The Scholarly Kitchen shares more about the SSP's social media survey. 63% of people aren't prepared for cookie changes in 2024.
Emma James
- Dec 15, 2023
- 2 min
8 – 15 December Marketing and ScholComms news round up
Wiley shares a whitepaper exploring publication manipulation at a large scale; STM has released new guidelines on the use of generative AI.
Emma James
- Dec 8, 2023
- 2 min
1 – 8 December Marketing and ScholComms news round up
Be inspired and keep up to date. Explore our marketing and schoolrooms news from the past week.
Rowan Pierce
- Dec 5, 2023
- 4 min
Top tips for creating accessible content
How can you make your content more accessible? Discover our top tips for making your content accessible and inclusive to your audience.
Emma James
- Dec 1, 2023
- 2 min
22 November – 1 December Marketing and ScholComms news round up
The Open Science Charter has been launched by the Frontiers Research Foundation. Writefull has been acquired by digital science.
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