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29 December – 5 January Marketing and ScholComms news round up

Updated: Jan 25


Welcome to our handpicked selection of marketing and scholcomms news from the past week. These are all free to access articles, so click through and explore.

The LSE Impact Blog explores how interactive dashboards may be key to improving quantitative research accessibility and impact; Hubspot shares how you can harness search engine marketing in 2024; The Scholarly Kitchen shares its highlights from 2023 in a blog post.

 

Marketing

 

Mastering search engine marketing is a must in 2024. Learn how to do it with HubSpot’s new blog post.

 

Looking to do some keyword research for your SEO? Search Engine Journal shares how you can boost your efforts with the help of ChatGPT.

 

What are some of the best AI website scrapers right now? Neal Schaffer shares 19 best picks.

 

Scholarly communications

 

The Scholarly Kitchen shares its highlights from 2023 in a blog post.


The LSE Impact Blog explores how interactive dashboards may be key to improving quantitative research accessibility and impact.

 

Keep up to date with the latest industry news with next week’s blog. In the meantime, why not check out our previous posts? Or why not sign up and receive alerts as and when we publish content?

 

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