How can marketers support the LGBTQ+ community beyond #PrideMonth?
How can you support the LGBTQ+ community beyond Pride Month?
THE INTERNATIONAL BUNCH BLOG
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Lou Peck
- Jun 27
- 33 min
#PrideMonth - In conversation with Sab Samuel AKA Aida H Dee, library storytelling drag queen
Join Lou in conversation with Sab Samuel, AKA storytelling drag queen Aida H Dee talking trolling and the importance of diverse role models.
Lou Peck
- Jun 17
- 6 min
How well do you understand researchers in China?
Enhance your understanding of researchers in China and build better marketing strategies.
Joshua Kitosi-Isanga
- Apr 5
- 4 min
How can your localized marketing strategy help you connect with customers?
How can not using localization as part of your marketing strategy affect how you connect and resonate on a local level?
Megan Taylor
- Mar 29
- 4 min
The changing landscape of research data - FAIR Data, tips for data management and open/FAIR data
Megan talks open/FAIR data, progression, and hints and tips for data management
Lou Peck
- Mar 22
- 32 min
#OpenMarketing podcast – in conversation with Andrew, The Charlesworth Group – marketing in China
How successful has your marketing strategy been in China? Discover tips and hints to improve your marketing in China.
Lou Peck
- Feb 16
- 31 min
In conversation with Suzanne BeDell - Episode 13 - Inspiring the Next CMO series
Join Lou in conversation with Suzanne BeDell, industry senior executive and independent publishing consultant.
Lou Peck
- Feb 9
- 43 min
In conversation with Paula Neary - Episode 12 - Inspiring the Next CMO series
Join Lou in a conversation with Paula Neary, an industry CEO in publishing automation with a background in providing strategic solutions.
Lou Peck
- Feb 3
- 25 min
In conversation with Pat Malone - Episode 11 - Inspiring the Next CMO series
Join Lou with Pat Malone, a senior marketing lead in strategic and digital marketing, market planning, brand strategy, and demand generation
Lou Peck
- Jan 27
- 39 min
In conversation with Rachel Fadlon - Episode 10 - Inspiring the Next CMO series
Join Lou in a conversation with Rachel Fadlon, an excellent marketing director talking about inspirational leads, and trying something new.
Lou Peck
- Jan 19
- 46 min
In conversation with Santa Marku - Episode 9 - Inspiring the Next CMO series
Join Lou with Santa Marku, a highly respected, senior global marketing leader with valued insight into strategic and digital transformation.
Lou Peck
- Jan 4
- 49 min
In conversation with Juliet Harrison - Episode 8 - Inspiring the Next CMO series
Join Lou in a conversation with Juliet Harrison, a senior industry publishing professional talking about her career and hints and tips.
Lou Peck
- Dec 17, 2021
- 8 min
The (re)birth of the virtual meeting
Virtual meetings: we explore the ways marketers have employed creative ingenuity to react to life under lockdown.
Megan Taylor
- Dec 15, 2021
- 4 min
The 2020 Jisc-Wiley transitional agreement – has it achieved its aims over the first year?
Discover our summary of the Jisc-Wiley Read and Publish whitepaper and the key findings demonstrating progress in UK open access output.
Megan Taylor
- Dec 8, 2021
- 5 min
How do recent white papers from Springer Nature and Wiley compare?
2021 we saw two of the industry's largest publishers share their findings around the impact of open access. Discover the findings.
Megan Taylor
- Nov 11, 2021
- 3 min
Key findings from the STM Global Brief 2021- Economics & Market Size
This post discusses key findings from the report released in October 2021 by the Association of Scientific, Technical and Medical Publishers
Megan Taylor
- Oct 14, 2021
- 3 min
Monitoring the open access policy of Horizon 2020
A summary of the report findings released in September 2021 by the European Commission: Monitoring the open access policy of Horizon 2020.
Megan Taylor
- Sep 20, 2021
- 5 min
Why is inclusivity important when thinking about identity as part of Peer Review Week 2021?
Peer Review Week 2021. This blog post looks at the important role identity and inclusion play in peer review.
Lou Peck
- Aug 20, 2021
- 31 min
#OpenMarketing podcast - in conversation with Katy Alexander and Simon Holt from Publishing Enabled
How accessible is your marketing? Discover hints, tips and links from this insightful conversation with Katy and Simon, Publishing Enabled
Lou Peck
- Aug 16, 2021
- 5 min
Google Analytics – what’s in the latest update and how could it affect your marketing?
Google Analytics – what’s in the latest update and how could it affect marketers?