Welcome to our handpicked selection of marketing and scholcomms news from the past week. These are all free to access articles, so click through and explore.
Clarivate has released a new report, ‘Redefining AI: How IP practice meets the coming wave.’ Nationwide shares more information about its rebrand. Springer Nature has introduced a new AI-powered writing assistant that could be beneficial to researchers, especially for those who do not speak English as a first language.
Marketing
Nationwide shares more information about its rebrand.
Consumers are 5 times more likely to view advertising within non-premium content as low quality, according to recent statistics.
Neal Schaffer shares 17 useful Pinterest tools you can use to enhance your chances of success on the popular social media platform.
Marketing budgets in the UK are growing more slowly. Despite industry pessimism, marketers are optimistic about their own businesses.
Discover the latest WordPress update with improvements in performance and more in this article from Search Engine Journal.
YouTube has unleashed a new update that includes improvements like volume stabilization, a ‘You’ tab and other features to improve the user experience.
Scholarly communications
Springer Nature has introduced a new AI-powered writing assistant that could be beneficial to researchers, especially for those who do not speak English as a first language.
Clarivate has released a new report, ‘Redefining AI: How IP practice meets the coming wave.’
Dianndra Roberts for The Scholarly Kitchen explores the post-covid work environment, arguing that we cannot go ‘back to normal.’
Keep up to date with the latest industry news with next week’s blog. In the meantime, why not check out our previous posts? Or why not sign up and receive alerts as and when we publish content