In conversation with Suzanne BeDell - Episode 13 - Inspiring the Next CMO series
Join Lou in conversation with Suzanne BeDell, industry senior executive and independent publishing consultant. Suzanne talks with us about:
- her favourite (two!) words ‘summer afternoon’
- life since retiring and focusing on internal growth
- her career path in book publishing and how she got to where she is today
- the challenges of moving from a product role to a general management role
- the importance of spending time with your customer or client
- the best advice she has been given
- her favourite reads and podcast
Video chapters:
00:00 – Introduction
00:17 – Introducing Suzanne BeDell
00:55 – What is your favourite word, and what does it mean?
02:54 – What is the best thing you have discovered in the last year?
09:08 – Who inspires you?
12:17 – When you were young, what did you want to be?
17:42 – If you were to have dinner tonight with anyone in the world from any time, alive or dead, who would it be?
18:59 – Tell me about your career and how you got to where you are today?
25:37 – What have you been most proud of [in your career]?
31:51 – What is your ultimate career goal?
38:07 – If you weren’t doing your role now and money was no object, what would you be?
44:12 – Which inspiring three professional books would you say are a must-read and why?
51:59 – What is your most favourite book/podcast/blog, and why?
53:16 – If you could travel back in a time machine, what would you tell your early career self?
55:20 – What is the best piece of advice you have ever been given?
57:08 – What is your number one tip for anyone working in marketing now?
59:14 – What do you miss most since the COVID-19 pandemic?
Links from the session (Amazon affiliate links may be used)
Transcription - https://www.internationalbunch.com/blog/categories/inspiring-the-next-cmo
Be inspired - https://www.internationalbunch.com/beinspired
#IntBunchWordOfTheDay - Summer Afternoon
- Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. by Brené Brown – https://www.amazon.co.uk/Dare-Lead-Brave-Conversations-Hearts/dp/1785042149
- How To Be an Antiracist by Ibram X. Kendi – https://www.amazon.co.uk/How-Be-Antiracist-Ibram-Kendi/dp/1847925995
- Lean In: Women, Work, and the Will to Lead by Sherly Sandberg – https://www.amazon.co.uk/Lean-Women-Work-Will-Lead/dp/0753541629
- On Being podcast by Krista Tippett – https://onbeing.org/series/podcast/