Lou Peck
Oct 31, 20244 min read
Demystify book marketing - following up from the LSE Press event for #OAWeek
As part of celebrating #OAWeek, I was invited to take part in a panel discussion about book marketing for authors. Discover my slides.
Lou Peck
Oct 1, 20244 min read
The death of B2C and B2B. Are you ready for B2AI?
If you’re still focused on B2C and B2B, you need to start thinking about B2AI. It's everywhere and will be the norm in a few years. Ready?
Lou Peck
Sep 26, 20243 min read
The International Bunch launches support for research ecosystem professionals to upskill quickly
The International Bunch launches a new on demand training course programme to deliver research ecosystem training to those in marketing.